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| What we do |
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| Home || Take a Tour || Equipment || Tech/Help || Downloads || Contact Us | ||
| What we do |
| Who we do it for |
| How we do it |
| Real Results |
Whether you’re competing for that sale at the point-of-purchase, creating new brand awareness and loyalty, or simply trying to get your message noticed, more often than not, Brilliance can help you achieve your goals.
Brilliance™ Foil by Finlay is a revolutionary process that transforms and enhances any image. The Brilliance process incorporates real foil into your printed materials, making you stand out among the competition.
This never before seen integration of ink and foil will take your images to amazing new heights. If you are interested in customizing your marketing materials, creating or maintaining an up-scale image, and want to increase potential sales revenues, try adding Brilliance to your next project!
The Brilliance process enhances packaging, point-of-sale displays, marketing pieces, greeting cards, labels, and more. It is a very effective technique because it is added in-line, while your project is being printed.
Take your project to the next level with Brilliance™ Foil by Finlay.
Brilliance FAQ's (Download FAQ's)
What is Brilliance?
This is a new process that allows you to integrate high-end foil into images and graphics. Finlay is the first specialty printer in the U.S. to offer this technique.
How does this process work?
The Brilliance™ Foil by Finlay process is actual metallic foil, not an ink. It is applied in-line on our new 2008 state-of-the-art 8 color 41” sheetfed press. First the foil is put down and then the ink is printed on top to create the colors and effects desired. This in-line process allows for perfect registration of images integrated with Brilliance foil. Production speeds of 16,000 sheets per hour get the job done fast.
It is environmentally safe?
Yes. The foil used can be recycled in the same manner as any printed material. It is removed from the paper in the same way that ink is separated. Also important to note, there are no polymers transferred to the printed sheets in our process.
Is it consumer safe?
Yes. We have analyzed the Brilliance foils at STR Labs (www.strlab.com), a highly respected testing firm, to be approved for use in the toy industry. Brilliance passed the strict requirements with flying colors.
What does it add to the cost of a project?
It is a very cost effective way to apply foil. The actual cost varies project-to-project based on size, foil coverage, etc. Our clients have found it to be a great investment because of the improved response their marketing pieces receive.
Can I see a foil proof ?
Yes. Before printing we will provide you with a metallized rendition of your image(s) for edits and approval of the Brilliance application.
What papers can I print on?
Right now the Brilliance process works on coated papers ranging from 70# text to cover weights up to 24pt.
